UGG WINTER CAMPAIGN
ROSIE HUNTINGTON-WHITELEY DROPS HER HOLIDAY HINTS IN UGG WINTER CAMPAIGN
In the fifth instalment of the UGG® brand’s fall/winter video campaign, model and actress Rosie Huntington-Whiteley reprises her role as Global Women’s Ambassador in the latest video series, Rosie Drops A Hint. As the title suggests, Rosie lends her humor to a series of videos that show her dropping overt gifting hints from trimming the tree with mini UGG® boots, to making an “UGG-accino”, decorating the hearth with the iconic UGG® Classic Boot whilst wearing an “UGG-ly” sweater.
The candid clips feature Rosie wearing the brand’s latest collection of water and stain resistant Classic Boots and slippers renowned as being some of the most sought after gift-giving items of the season.
The digital series will run through the holidays in-store, online, across UGG® social channels, and in paid media from November 15th. Fans are encouraged to drop their own holiday hints and create a wish list at UGG.com. For a closer look at campaign highlights follow @UGG and use #UGGseason.
The UGG® 2016 holiday campaign was directed by LA-native and famed photographer Cass Bird, styled by Cher Coulter, with creative direction by Wednesday Agency NYC.
“I love spending time with my family and friends whenever I can but the holidays are always an extra special time of the year for me,” says Rosie. “I will definitely be giving all of my loved ones UGG this season, it truly is the perfect gift for everyone on my list.”
Holiday styles are available at all UGG® concept stores worldwide, online at UGG.com and at select wholesale partners. The plush, chevron striped Tania boot that Rosie is seen wearing in the video retails for $175 USD, and the adorable pouf-topped Yvett slipper and Scuffette II slide both retail for $85 USD. View this season’s most sought-after Wish List wonders at http://www.ugg.com/gift-boutique/